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Matt LaClear

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Case Studies That Show the Work, Not Just the Wins

Explore campaign breakdowns across SEO + GEO, link building, web design, and reputation management — with industry context, implementation direction, and measurable before/after impact.

Campaigns Reviewed

13,277+

Avg Organic Traffic Lift

+142%

Featured Case Studies

19+

Page-1 Movement

1,900+

Metric note: +142% is the average across featured case studies on this page. Results vary by baseline, market, and timeline.

Find Cases by Industry

Use tags to quickly filter for similar business models and growth goals.

Dental link building case study showing +329% click value growth
Link Building Dental

Dental SEO Case Study

Targeted authority placements that drove +329% click value and +248% organic traffic growth.

Before$282SEO click value
After$1,210+329% click value

Data source: summarized from full case study

See case study →
Home health SEO case study — Page 7 to #1 ranking
SEO + GEO Healthcare

Home Health SEO + GEO Results

Page 7 → #1 for a core service query through local intent alignment and trust-rich content strategy.

BeforePage 7Primary keyword position
After#1Core query climbed

Data source: summarized from full case study

See case study →
Medical practice SEO case study — 138% organic traffic growth
SEO + GEO Healthcare

Medical Practice SEO + GEO Results

138% organic traffic growth from technical fixes, patient-intent treatment content, and stronger internal linking.

BeforeUnderindexed treatment pagesPre-campaign organic
After+138%Organic traffic growth

Data source: summarized from full case study

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Vein treatment link building — click value from $1,480 to $5,060 per month
Link Building Healthcare

Vein Treatment SEO Case Study

Medical link building raised monthly click value from $1,480 to $5,060 and improved treatment-intent visibility.

Before$1,480/moMonthly click value
After$5,060/mo+242% click value

Data source: summarized from full case study

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eCommerce SEO case study — 41% top-3 growth
SEO + GEO eCommerce

eCommerce SEO + GEO Results

41% top-3 growth by fixing taxonomy, crawl paths, and buyer-intent content for core categories.

BeforeFragmented category structureCategory footprint
After+41%Top-3 growth

Data source: summarized from full case study

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Essenmacher of Michigan redesigned website — 3.0 to 8.3 site score
Web Design Construction

Essenmacher of Michigan Redesign

Squarespace template replaced with a conversion-focused custom build for a 4th-generation contractor.

Before3.0 / 10Overall site score
After8.3 / 10+5.3 point gain

Data source: summarized from full case study

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Rassel-Daigneault supplement shop — custom Shopify build scoring 8.5/10
Web Design eCommerce Healthcare

Rassel-Daigneault Supplement Shop

Custom Shopify build turned in-office-only supplement sales into a 24/7 e-commerce channel for an authorized Standard Process provider.

BeforeNo online storeSupplements sold in-office only
After8.5 / 10Full e-commerce launch

Data source: summarized from full case study

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"Matt has been invaluable to our firm. His SEO work improved lead quality and his communication is always clear and actionable."

— Molly Rosenblum-Allen, The Rosenblum Allen Law Firm
Financial services link building — DR 34, 26 top-3 rankings
Link Building Finance

Financial Services SEO Case Study

Trust-sensitive authority growth with DR 34, 26 top-3 rankings, and $5,680 monthly click value.

BeforeLimited authority footprintTrust-sensitive niche
AfterDR 34 / UR 2126 top-3 · $5,680/mo

Data source: summarized from full case study

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Google penalty recovery — visibility restored in 7 days
SEO + GEO Recovery

Google Penalty Recovery Results

Visibility recovery began in 7 days after root-cause fixes, trust-signal cleanup, and ongoing safeguards.

BeforePenalizedVisibility collapsed
After7-day recoveryStable index restored

Data source: summarized from full case study

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Healthcare link building — 2x SEO value in 3 months
Link Building Healthcare

Healthcare SEO Case Study

Relevance-first link building doubled SEO value, earned page-one visibility in about 3 months, and improved trust.

BeforeLaunch-stage visibilityLow visibility on core queries
After2× SEO valuePage-one in ~3 months

Data source: summarized from full case study

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Law firm SEO case study — qualified leads up
SEO + GEO Legal

Law Firm SEO + GEO Results

A legal growth campaign focused on service-page intent alignment and trust-forward local visibility.

BeforeLow qualified-lead flowLow conversion clarity
AfterQualified leads upIntent matched better

Data source: summarized from full case study

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Automotive link building — ranking footprint expanded to 12+ pages
Link Building Automotive

Automotive SEO Case Study

Visibility gains across high-intent SKU and service pages through relevance-first authority building.

BeforeLimited SKU visibilityHigh-intent pages underexposed
After12+ pagesRanking footprint expanded

Data source: summarized from full case study

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Tourism link building — 2x organic traffic growth
Link Building Tourism

Tourism SEO Case Study

Doubled organic traffic with a stronger top-3 keyword footprint ahead of peak seasonal demand.

BeforeWeak destination-intent coverageDestination-intent coverage
After2x organic trafficTop-ranking positions expanded

Data source: summarized from full case study

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SaaS SEO case study — +40% organic traffic
SEO + GEO SaaS

SaaS SEO + GEO Results

A SaaS-focused SEO + GEO buildout aligning product intent pages with higher-converting search journeys.

BeforeFragmented topical coveragePre-campaign phase
After+40% organicConversion-ready visits up

Data source: summarized from full case study

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Gilead Healing Center — +48.9% organic clicks
Link Building Healthcare

Gilead Healing Center Case Study

Healthcare link building drove +48.9% organic clicks with average position improving from 42.8 to 12.2.

BeforeAvg pos 42.8Low SERP visibility
AfterAvg pos 12.2+48.9% organic clicks

Data source: summarized from full case study

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Local activities link building — click value $751 to $1,360 per month
Link Building Tourism

Local Activities SEO Case Study

Focused link building grew monthly click value from $751 to $1,360, improving URL Rating and domain authority.

Before$751/moMonthly click value
After$1,360/mo+81% click value

Data source: summarized from full case study

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Roofing link building — click value from $0 to $536 per month
Link Building Construction

Roofing SEO Case Study

Monthly click value growth from $0 to $536 with improved high-intent keyword presence and local authority.

Before$0/moNo measured click value
After$536/moFrom zero to ranked

Data source: summarized from full case study

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Pickleball link building — URL Rating 0 to 19 and keywords 36 to 112
Link Building Recreation

Pickleball SEO Case Study

Targeted link building grew URL Rating 0→19, expanded keywords 36→112, and increased referring domains 12→66.

BeforeUR 0 · 36 kwStarting authority
AfterUR 19 · 112 kw3× keyword growth

Data source: summarized from full case study

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Motorcycle rentals link building — click value from $17 to $264 per month
Link Building Recreation

Motorcycle Rentals SEO Case Study

Focused link building grew monthly click value from $17 to $264, improved top-5 rankings, and increased niche authority.

Before$17/moMonthly click value
After$264/mo+1,453% click value

Data source: summarized from full case study

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Reputation management case studies — anonymized results across industries
Reputation Mgmt

Reputation Management Case Studies

Anonymized results across industries — branded search cleanup, trust-signal improvement, and negative content suppression.

ChallengeNegative SERPsBranded search damaged
ResultClean page 1Trust signals restored

Anonymized to protect client identity

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