13,277+ campaigns delivered · Senior-led since 2009 · U.S.-based family team · Book, podcast & public frameworks

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Matt LaClear
Cathy LaClear, Client Relations Specialist

Client Relations

Cathy LaClear

Client Relations Specialist

Client Communication Admin & Operations Scheduling Account Support

Cathy keeps the agency running smoothly behind the scenes. She handles the day-to-day admin, makes sure nothing falls through the cracks, and is often the first friendly voice clients hear when they reach out.

In a family-run operation, she's the one holding it all together. While Matt focuses on strategy and Marc and Danielle execute campaign work, Cathy ensures the client experience is seamless — from onboarding and scheduling to ongoing communication and account support.

Her attention to detail and genuine care for clients is a key reason the agency has maintained strong long-term relationships across 13,277+ campaigns over 17 years.

Quick answer

This profile helps prospective clients understand the operations and client-relations layer behind the agency—not just who sets strategy, but who helps keep communication, coordination, and support reliable day to day.

If you are evaluating trust and responsiveness before a call, this page is part of the proof stack alongside the team page, Matt’s profile, and the contact route.

Primary lane Client communication and operational continuity Cathy helps make the agency feel organized, responsive, and human from first contact through ongoing support.
Why it matters Senior strategist time stays focused on strategy The client experience gets smoother when coordination and follow-through have a real owner.
Agency feel Family-run, not ticket-queue driven This role is part of what keeps the operating model personal instead of corporate and fragmented.

17 Years

Supporting a family-run client experience

13,277+

Campaigns backed by responsive account support

No Outsourcing

Clients stay connected to the same senior-led team

Operations + Care

Consistency that keeps work moving and clients informed

Common Follow-Up Questions

What buyers usually want clarified after reading Cathy’s profile

Why does this profile matter?

It shows that client experience and operational continuity have a real owner inside the agency, which reduces the “small shop means chaotic support” concern some buyers carry into the evaluation process.

What does Cathy actually handle?

Cathy supports communication, onboarding coordination, scheduling, and day-to-day account organization so strategist time stays focused on the work clients are actually buying.

Client experience layer

Cathy’s role is one of the hidden premium signals in the business.

Buyers may not always articulate it, but reliability, responsiveness, and continuity are part of what makes a senior-led firm feel expensive in the right way. Cathy helps create that texture.

Faster follow-up Questions and next steps are less likely to stall between strategy moments.
Cleaner handoffs Coordination helps the specialist team stay focused and less reactive.
More human feel Clients experience a familiar point of contact instead of a rotating support layer.

Role

The Glue That Holds It Together

Client Communication

First point of contact for incoming client inquiries, ensuring every message is acknowledged promptly and routed to the right team member.

Admin & Operations

Day-to-day operational management including scheduling, task coordination, and keeping the internal workflow running without friction.

Account Support

Ongoing support for active accounts, making sure nothing slips through the cracks during campaign execution and reporting cycles.

Family-Run Values

As a core member of the LaClear family team, Cathy brings the personal accountability and relationship-first approach that defines how this agency operates.

Operating Role

How Cathy Supports the Client Experience

Cathy’s contribution is not background noise. It is one of the trust layers that keeps a senior-led agency feeling reliable, organized, and easy to work with over time.

Onboarding

She helps new engagements start cleanly

From first contact through scheduling and next-step coordination, Cathy helps create the calm, organized beginning that sets the tone for the rest of the relationship.

Continuity

She keeps communication from fragmenting

When clients know who to contact and can trust follow-up to happen, campaigns feel more stable. Cathy helps preserve that continuity while the strategists stay focused on execution.

Coordination

She protects the team’s operating rhythm

Scheduling, routing, and day-to-day organization may look small from the outside, but they are what keep senior strategist time focused on the work clients are actually paying for.

Trust

She helps the agency feel human at every step

Fast replies, clear updates, and a familiar point of contact are part of why a family-run agency can feel more accountable than a larger shop with rotating account layers.

Why It Matters

What Cathy’s Role Means for Clients

You are not passed into a generic support queue

Cathy helps preserve the direct, family-run feel of the agency so communication stays anchored to real people who know the account context.

Things keep moving between meetings

Campaign momentum depends on coordination, reminders, scheduling discipline, and follow-through — the unglamorous work that often determines whether strategy gets executed well.

Clients get clarity instead of friction

A smoother experience makes it easier for clients to approve next steps, respond faster, and stay engaged in the work without feeling lost in process.

The strategists can stay senior and focused

Because Cathy keeps the operational side organized, Matt, Danielle, and Marc can spend more time on strategy, implementation priorities, and results-driving decisions.

Get in Touch

Ready to Start a Conversation?

Cathy and the team are here to help. Reach out via the contact page or book a free consultation to step into the same senior-led, family-run process described above.